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Consumer Cellular – a phone company – has been running ads featuring a human operator… …and a thwarted, unhappy robot.  […]

We all know the phrase that is now de rigueur in retail sales:  “The customer comes first.”  I’d like to

“What gives you opportunities is other people doing dumb things. And I’d say that in the fifty-eight years that we’ve

There’s a marketing truism that says: “The fortune is in the follow-up.”  This will be true in 100 years, it’s

We’re taking a break from our regularly scheduled programming to announce that yours truly, was on a podcast recently. Yes:

Fisher Investments became the biggest advertiser in their category by running ads which, in effect, say: ‘If you ain’t got

No one cares about “content.”  That’s not what marketing – email or otherwise – is about.  Content is lifeless &

Warren Buffett achieved a 19.7% annualized return – during his 60-year career – compared to the S&P500’s “meagre” 10.5%. Now

Most wild animals sense an oncoming tsunami and quickly move to higher ground – away from the vulnerable beaches and

Alvin Schwartz is best known for some of his Batman and Superman comic-book stories. But he also created a completely

A Dr. Phil episode titled “Flirts, Teases, and Women Who Hate Women Who Flirt” aired in 2002. And as you can probably

You arrive home after a visit to the grocery store: “Honey, I’m home!” No response. “Hello?” Still no response from

Avengers Doomsday trailer came out recently, and the reactions have been… Interesting: === “this is a bigger threat than we’ve ever

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When Superman came out of nowhere and leapt tall skyscrapers to fascinate America’s youth like nothing before him… It was

The great ad man Jack Trout, of Ries & Trout, wrote a book titled: “Differentiate Or Die” back in 2000.  Trout made

I exiled the “sharenting” dad straight out of my friend’s life – who became a first-time father – last year.

Iceland is one of the safest countries on the planet: Violent crimes are so rare that not only is the

In 1936, Dale Carnegie wrote what would eventually become the monster bestseller book: “How To Win Friends and Influence People.”

Suppose you sell Capybara merchandise (bear with me): Stickers… t-shirts… mugs… plushies… phone protection… Very fun work. You’ve built a