Why you may soon have to start laying off your marketing department…
„Holy shit“ were the exact words I uttered out loud after putting my calculator down a mere five minutes ago. […]
„Holy shit“ were the exact words I uttered out loud after putting my calculator down a mere five minutes ago. […]
Just finished ordering some more of my usual protein powder BUT this time from another store… (The one I order
„But what about people’s short attention spans?“ the journalist asked, intrigued. „Who will read four pages in small type?“ „Aha!“
Rant incoming. So some context: About a month ago, a guy brutally stabbed his girlfriend 30 times – killing her
So my pet cat of nearly 10 years is slowly dying – she has an inoperable brain tumour that’s going
The „report as spam“ feature was initially invented to combat the growing amount of emails which looked like fraud, scam,
So I have just finished reading Google’s blog post titled: „Gmail is entering the Gemini era“ (Gemini being Google’s very
(1) It will make you stand out from the competition – almost no one emails a few times a week,
You may remember that pretty “controversial” email I sent out recently… (At least by the number of responses I got
I debated whether I wanted to send this email out or not… But I ultimately decided to do it –
Take a look at this headline I read in the “Opinion” section of the Wall Street Journal today: How Trump
I am an email marketer by trade – and therefore carry a certain bias – so take this email with
Since 2026 is just around the corner, I thought I’d end the year by revealing the 3 core business rules
Since my last email „Hiring for a head of storytelling…“ Got quite a lot of traction (some replies were… interesting)
One of the first things I do every morning is read the papers – specifically the Wall Street Journal. Today,
A reader asks: ===== I just finished your Book and am going through the email breakdowns. I noticed you have
If you usually donate a certain amount of money – every year – to charity… Then here’s how to use
There’s this stat roaming around how humans have a goldfish-level attention span – something like 7-8 seconds before they get
There’s been quite a shake-up in the bodybuilding/fitness industry recently. Apparently, the „godfather“ of the entire ‘science-based’ lifting community –
„How come you’re watching Masterchef with me?“ asked my girlfriend. „I thought you didn’t like it.“ „I don’t,“ I reply,