Author name: Frankie

Since my last email „Hiring for a head of storytelling…“ Got quite a lot of traction (some replies were… interesting) […]

One of the first things I do every morning is read the papers – specifically the Wall Street Journal. Today,

A reader asks: ===== I just finished your Book and am going through the email breakdowns. I noticed you have

If you usually donate a certain amount of money – every year – to charity… Then here’s how to use

There’s this stat roaming around how humans have a goldfish-level attention span – something like 7-8 seconds before they get

There’s been quite a shake-up in the bodybuilding/fitness industry recently. Apparently, the „godfather“ of the entire ‘science-based’ lifting community –

„How come you’re watching Masterchef with me?“ asked my girlfriend. „I thought you didn’t like it.“ „I don’t,“ I reply,

At the start of the 2000s, the U.S. national debt was about $5.7T – or roughly 56% of GDP. Today?

Two days ago I sent out an email with the Subject Line: „Two-way door.“ (Go read that email right now

Back in the summer of 2012, the guys over at Amazon had a board meeting. Now one of the points

Alec Baldwin has blood on his hands. (Well… I meant it metaphorically – but now I’ve realised he literally has

Okay, maybe not forever – nothing is ever 100% when it comes to the beast that is email deliverability… And

I’ve been driving around more frequently as of late. So to kill the time – but while still doing something